Enforcement Tools
With custom email templates, automated follow-ups and managed services, MAPP Trap's enforcement tools get results.
Build automated enforcement plans, send attorney-crafted notices, and let EnforceWatch recommend your next step.
Automate it, or manually approve each step.Build automated email plans: a 3-strike plan, a recurring action plan, or a plan for a specific group of merchants.
Automated enforcement follow-ups.The builder guides you step by step.
Whether it's a 3-strike plan, a recurring action plan or a plan for a specific group of merchants, you build it once and it runs on its own.
Customized email templates.Attorney-crafted, or your own.
Select from a suite of attorney-crafted email templates, or create your own. We automatically embed a screenshot of the violation so the merchant knows exactly what they've done wrong, and you can attach your policy and pricing documents so everyone is on the same page.
Know the right next step.Expert-trained guidance for your compliance team.
Our brand protection experts have taught our compliance system to recommend the right next step, from enforcing MAP policies to addressing IP infringement and removing unauthorized sellers. It acts as a virtual assistant, guiding your team with expert-created, data-driven recommendations. So even if you're not sure what to do next, we'll show you.
Results in as little as four weeks.
Companies using MAPP Trap's automated enforcement plans have seen dramatic reductions in violating merchants and violated products in as little as four weeks. When violations go down, the average advertised price goes up.
How it works
Create the plan and give it a name.
Pick the products and merchants to enforce.
For example, 3 strikes: citation, warning, suspension.
Use attorney-crafted templates or your own.
Decide how many days go between steps.

MAPP Trap has been a tremendous asset, handling all our accounts and ensuring consistent adherence to our MAP pricing. We highly recommend their services.
Your strategy, built and run by us.
Every brand’s risks are different. Our team builds a strategy around your SKUs and distribution, then runs it every day, backed by real investigators and 15 years of enforcement expertise.
Build a MAP policy that fits how you sell
Create an Authorized Seller Program
Prioritize the SKUs and sellers costing you most
Review and re-draft your existing policies
Write custom enforcement templates
Screenshot every violation as evidence for enforcement
Trace anonymous storefronts to real names and addresses
File DMCA and eBay VeRO takedowns
Flag repeat offenders in your Do Not Ship list
Review results with you every week, with full reporting
Who's undercutting you right now?
Pick up to three products. We'll scour Amazon, eBay, Walmart and Google Shopping and show you exactly where you're exposed.